Google is celebrating its 25th birthday. The new surprise of the search engine Google, which shares important days with its users with colorful doodle tools, is ‘Google’s birthday’. Google’s animated doodle surprised users.
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Google was founded as a private company on September 4, 1998 and went public on August 19, 2004. During this period, Larry Page and Sergey Brin agreed with Eric Schmidt to work at Google for 20 years, that is, until 2014. Since its founding, its mission has been precisely “to organize the world’s information and make it universally accessible and usable.” Its unofficial motto is “Don’t be evil”. This slogan was invented by google engineer Amit Patel and supported by Paul Buchheit. The company is headquartered in Mountain View, California.
It is estimated that Google operates more than a million servers worldwide. It is known to have processed over a billion search requests and twenty-four petabytes per day generated by Google to users. The pace of growth has led to a chain of products, acquisitions and partnerships beyond the company’s core web search engine.
Google Products and Services
Advertising
Google derives nearly ninety-nine percent of its revenues from corporate advertising programs. While the company announced its total advertising revenue as 10.492 billion dollars for the 2006 fiscal year, it stated that its income from licensing and other inputs was only 112 million dollars. In this regard, it has implemented various innovations in order to earn large commission fees in the online advertising market. Using DoubleClick technologically, the company determines target ads according to users’ interests; It brings together users with content that suits their purpose.
Search engine
Google Search is a search engine application and the company’s most popular application. According to a market research study published by comScore in November 2009, Google is the most used application in the search engine industry in the United States, holding 65.6% of the market share. Google indexes billions of web pages so that users can search for the information they desire through the use of keywords and applications.
Productivity tools
Since its founding, Google has released a number of productivity tools alongside its standard web search systems. The beta version of Gmail, a free online mail application provided by Google, which accepts members only by invitation, was launched on April 1, 2004, and the application was made available for general use on February 7, 2007.
Investment products
Google entered the corporate market in February 2002 with Google Search Appliance thus aiming to offer search technologies to larger organizational structures. Three years later, Mini, which was produced for smaller organizational structures, was introduced. Then, in 2006, it launched Custom Search Business Edition. In this version, users could benefit from the ad-free Google.com index. This service was later named Google Site Search in 2008.
Other products
Google Translate is a computerized translation service that can translate between thirty-five different languages. Some plug-ins for internet browsers provide easy access to Google Translate. The system used by the software is linguistic indexing technology, translation systems in professional translation texts, especially proceedings of the European Parliament and the UN; is “learned” by the program algorithm.
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