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The garage that Amazon started

The garage that Amazon started

Most people know Amazon.com as the world’s largest online retailer. While this is where the company stands in today’s day and age, it is important to note that its history dates back to when it was founded in 1994. In July 1994 Jeff Bezos officially established the company that would come to be known as Amazon.com, setting up shop in the garage of his rental house on a winding suburban road in Bellevue, Wash., east of Seattle.

The garage has since been converted into a living room, but at last check the home still featured an oversized mailbox at the curb — which, according to legend, was put there to accommodate all the book catalogs that the company was receiving in its early days.

Actually, the company wasn’t originally called Amazon.com. It was first known as Cadabra, a play on the word abracadabra. However, the name was later changed because it was too often misheard as “Cadaver.”

A year after the company’s incorporation, in July 1995, Amazon.com sold its first book, “Fluid Concepts & Creative Analogies: Computer Models of the Fundamental Mechanisms of Thought.”

The garage that Amazon started

Credit Suisse analyst Michael Exstein marked the milestone this week, also noting the recent 52nd anniversary of the first Walmart store opening in Arkansas.

“Walmart and Amazon may be the two companies that have had the greatest impact on American retailing in post-war history,” he writes, as quoted by Barron’s. “They have both altered consumer expectations of cost and convenience, in the process throwing into flux the entrenched competition and changing the retail paradigm.”

Unlike many of its former peers, Amazon survived the dot-com crash, and the company has gone on to dominate the world of e-commerce — stirring up controversy, testing the patience of investors, and extending its reach into many other parts of the technology world, most recently with the unveiling of its Fire Phone.

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