Who is that smiling man with the KFC brand?

Who is that smiling man with the KFC brand?

KFC is a worldwide chicken restaurant chain with a long history full of success and an innovative approach. The brand, whose story began more than 90 years ago when Colonel Harland Sanders developed a secret recipe with 11 spices, still offers chickens prepared with the same recipe and cooking method to chicken lovers at more than 25,000 points in 145 countries around the world.

The most important feature that distinguishes KFC from classic quick service restaurants is; All food is prepared daily by master chefs using a meticulous process.

The story of Harland Sanders

1890

Humble Beginnings

Harland Sanders was born in Henryville, Indiana. He spent his childhood traveling around the southern states of America with his family. In his youth, he worked as a steamship pilot, railway fireman and farmer.

1930

First Restaurant

When Harland turned 40, he bought a motel with a restaurant on the side of a highway in Corbin, Kentucky, and included his signature South American-style fried chicken on the menu.

1940

Secret Recipe

Finally, Harland Sanders perfects his unique blend of 11 spices, which is still used unchanged today and remains a secret.

Who is that smiling man with the KFC brand?

1950

Iconic White Suit

For the first time, Harland Sanders wears the iconic white suit that makes him known around the world today. From that day on, he continues to wear only this white suit whenever he appears in a public place.

1952

First Franchising

The first Kentucky Fried Chicken franchise restaurant opens near Salt Lake City, Utah.

1956

On the Road

Harland Sanders sells his restaurant in Kentucky and sets out to make new KFC franchise agreements.

1957

Original Bucket

When you say “eating chicken from a bucket”, you think of KFC. Chicken buckets, first offered by KFC in 1957, are now known worldwide.

1964

It is Time to Step Back

As the franchise network continues to grow throughout the United States, Harland Sanders feels it is time to slow down and sells KFC to investors.

1976

Celebrity Status

Harland Sanders becomes the 2nd most well-known celebrity in the world.

1980

A Legend Pays Goodbye to Life

After a colorful and full life, Harland Sanders passed away at the age of 90. The legacy he created continues to live on in the brand, both spiritually and physically, today. Harland Sanders’ face is placed at the center of the brand’s logo, which has become iconic today.

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